Qualified leads and brand presence
Enhance discoverability through QualitySolicitors.com and receive qualified leads from our call centre. Our website and call centre are vital resources for member firms, providing consistent lead generation for law firms and increased online visibility.
The problem with “leads”
There are many marketing agencies that claim to generate you leads, but in reality, these leads are simply enquiries.
You probably already know that there’s a place for PPC and email marketing, but you want actual leads, qualified leads.
“Many marketing agencies offer numbers that can’t simply be met. This is especially the case with agencies with little to no experience in the legal sector.”
Damian Reed, Head of Brand & Marketing
“Law firms need to be more robust in their expenditure and relying on one source of enquiries is a risk not worth taking.”
Victoria Browning, Network and Partnership Operations Director
Pay for clients, not clicks.
Why our leads are different
The QualitySolicitors website and call centre are essential tools that empower our member firms with a consistent stream of qualified enquiries, enhanced online visibility, and dedicated support to excel in the competitive legal landscape.
Our website serves as a comprehensive legal hub, attracting over 1 million visitors annually. This substantial traffic ensures significant exposure and potential client leads for our member firms.
We’ve diligently optimised our website to rank prominently for a wide range of legal services, facilitating easier discovery for potential clients seeking legal assistance.
Our dedicated UK-based call centre features professionals trained to handle initial enquiries and qualify leads. This ensures that member firms receive only vetted, high-potential leads likely to convert into clients.
Our efficient call centre processes over 600 qualified leads monthly for our network, providing a consistent flow of potential clients to member firms.
The leads we send
People come to QualitySolicitors.com looking for legal services like conveyancing, family law, probate and litigation. When they make an enquiry, our in-house First Contact Team qualifies it before matching it with the right member firm.
Every lead is exclusive to the firm that receives it, and we take no commission on the work it brings in. Read more in our top 14 lead generation tips for law firms.
Ways to get our leads
Choose leads on their own, leads with our core member benefits, or the complete package with your own virtual marketing department.
For firms that just want qualified enquiries.
Single fee
For firms with their own marketing team or agency.
Each additional office £750
For firms that want leads, marketing support and every member benefit.
Each additional office up to £1,000
Work out what each membership would return for your firm, based on your fees, your work types and your offices. Or talk to us and we’ll recommend the one that fits.
Your place on QualitySolicitors.com
Three reasons why firms love having their law firm on QualitySolicitors.
While our member firms may not carry the QualitySolicitors name, they benefit from our nationally recognised brand and the extensive traffic to our website.
Member firms can choose a dedicated sub-domain for a comprehensive website or opt for a tailored landing page. This flexibility allows firms to align their online presence with specific needs.
Regardless of the chosen option, member firms enjoy increased online visibility, leading to more client enquiries and business opportunities.
What member firms say
Unlike most agencies that provide marketing for law firms, we are different. We provide qualified enquiries, we enhance your online presence, we help you develop your firm, and we reduce your monthly spend.
We have seen immediate results from Quality Solicitors Past clients Conveyancing Leads Service. This timely alert service allows us to re-engage before our competitors, giving us a real advantage. We already know the details of the property they are selling, so can tailor our marketing offer to suit and, if instructed for sale, we’re often instructed for the purchase too. Conveyancing is a core part of our business, so this service is crucial in helping us refine our new business efforts to target the right clients at exactly the right time.Helen BartlamDirector, Davisons Law
As part of the QualitySolicitors membership, the Head Office call centre has taken on our new enquiries and completed our conveyancing quoting, effectively being our first point of contact with potential clients. This has allowed us to concentrate on the legal side of our business and providing the best service to those who Head Office have converted from a lead to a valuable client to us.Harvey PablaYates & Co
Quality Solicitors provide administration support through their First Contact Team, who help to bring in new business. Their marketing experts assist with our strategic plans. They are always ready to help with advertising campaigns and website updates.Greg HallBarwells Solicitors
Since joining QS in February 2012, we have benefitted hugely from their dedicated marketing support and cost-saving initiatives. Their marketing expertise and support have helped us continually prepare and deliver high quality marketing campaigns that get us results. We worked with QS Head Office across all mediums, from website optimisation and social media to local brand building through targeted press releases and advertisements.Cyril ArridgeManaging Partner, Parkinson Wright
The support which we have received from Quality Solicitors has also been extremely helpful. We receive a professional, friendly and helpful service from QS team, which has enabled us to continue to provide a high level of services to our clients.Roger WatersHarris Waters
It’s just another example of QS delivering us value. Providing access to training and software that enables us to have complete visibility of our whole practice’s training completion, it makes a necessary and big task manageable and straight-forward.Frank LissimoreManaging Partner, Amphlett Lissimore
Know the difference
A lead in the context of legal services refers to any potential client or prospect who demonstrates interest in obtaining legal assistance.
This interest can be indicated through various actions, such as visiting a law firm’s website, filling out a contact form, subscribing to a newsletter, or engaging with social media content related to legal topics.
Leads represent the initial stage of potential client acquisition and are individuals or businesses seeking information or solutions related to their legal needs.
A qualified lead is a prospect that has been thoroughly assessed and identified as highly likely to convert into a paying client based on specific criteria.
Unlike a general lead, a qualified lead undergoes a vetting process to determine their level of readiness and suitability for engaging legal services.
The prospect demonstrates a genuine intent to proceed with legal assistance, such as requesting consultations, asking detailed questions about services, or expressing urgency in resolving their legal issues.
You stay in control
Our dedicated first contact team ensures that member firms have full control over the types of leads they receive. This means that firms can specify the types of cases they are interested in, ensuring that they receive leads that align with their expertise and practice areas.
Each month, our First Contact Team qualifies over 600 enquiries across the network. We plan on a realistic ten qualified leads a month for each member office, and the QS Guarantee protects you if a location falls short.
You can also read more about lead generation in our comprehensive list of the top 14 lead generation tips for law firms.
How to start
A deep dive into understanding your firm and your needs, looking at past efforts to grow and your goals moving forward.
A roadmap showing you everything you need to do to start growing your firm, including investment amount and timeline to results.
If you accept our roadmap, we’ll start building your campaigns and introducing you to our network of suppliers.
Questions
How our leads work, who they go to, and which membership gets you them.
Want help beyond leads? See our marketing services for law firms.
No. Every lead from QualitySolicitors.com is exclusive to the firm that receives it. It is never shared with another practice.
Enquiries are handled by our UK-based First Contact Team, who are trained to handle initial enquiries and qualify leads before matching them with the right firm. Member firms receive only vetted, high-potential leads.
Yes. Member firms have full control over the types of leads they receive, so you can specify the types of cases you are interested in and receive leads that align with your expertise and practice areas.
No. We take no commission and no share of your fees. Every instruction you win from a lead is yours.
All three. Leads Membership (£500 a month) is qualified enquiries on their own; Core Membership (£1,000 a month) adds partner benefits and the QS Guarantee; Full Membership (£1,500 a month) adds your virtual marketing department.
Yes. Every membership starts with an initial six-month agreement. After that it continues on a rolling basis, and you can leave at any time by giving six months’ notice.
Leads Membership. At £500 a month, it gives you exclusive, pre-qualified enquiries from QualitySolicitors.com, plus Move Reports rebates and the Metro Bank client account. See what it would return for your firm.
Our latest lead generation blog
Talk to us about which membership fits your firm, or work out your return first.
